BOSTON SKI + TENNIS CASE STUDY:
DIGITIZING SKI AND TENNIS RENTALS, DEMOS, RESTRINGING, AND TUNE UPS
TENNIS DEMOS DELIVERED SAME-DAY
It’s now possible for BST customers to try racquets for 2 weeks before they buy them. Racquets arrive via Skipti courier fleet the same-day, or within two days via UPS. BST utilizes Skipti’s patent pending calendar booking and inventory management system to power this program. Today, BST has decided to double its tennis demo inventory.
SKI TUNING & RACQUET RESTRINGING
BST has also taken advantage of Skipti’s repair model software and logistics. Customers are now able to have their skis and racquets picked up at their home, have them serviced at the shop and brought back to them the next day. Skipti’s interconnected booking, payment, customer service, tracking, and same-day delivery fleet make the entire process seamless.
CURBSIDE, IN-STORE & VIRTUAL APPOINTMENTS
If customers would prefer to drop-off or pickup their own gear, Skipti makes it easy. BST can see all appointment types on one calendar, which makes daily management a breeze. BST customers can even schedule a Zoom call to check out the latest gear with knowledge staff. Skipti allows BST to limit calendar availability based on available staff and charge an optional reservation fee.
From The Client
“I really think Skipti is a perfect solution to help us better manage and meet customer expectations. Specifically with our existing tennis demo program and our potential new ski demo program. It checks two boxes for me; functionality and customer perception. I need to have both eyes on the future, not on what or how things were done in the past. I personally think customer behavior will change more in the next 3-12 months than in the previous 5 yrs.
I love the Skipti strategy; The customer goes to our website, uses the product selector widget, schedules delivery, tracks delivery, uses our product, schedules live chat with us to answer any questions, schedules pick up, and ultimately purchases more product! You’ll find 50% of small biz owners will be afraid to invest in their biz – especially now. In my opinion, now is the time to double down, identify weaknesses, put a plan together, set aside capital, and aggressively implement.”
OWNER – BOSTON SKI + TENNIS